How to boost website conversion

If you want your website to achieve success, then you need to focus on conversions rather than simply website traffic. Without any conversion rates, all that web traffic will amount to your site visitors leaving without taking a conversion-oriented action such as subscribing to a newsletter or turning into buying customers.

HIPAA-approved social media guidelines for businesses

Social media can be a powerful tool for healthcare organizations to spread awareness. But in using social media, these organizations must adhere to specific Health Insurance Portability and Accountability Act (HIPAA) compliance standards. In this blog post, we will discuss guidelines for HIPAA compliance regarding the use of social media.

Safeguarding social media: Tips for keeping your personal information protected

Hackers are always looking for new ways to gain access to people’s personal information. This is why it’s crucial to take steps to safeguard your social media accounts. In this blog post, we will discuss some of the best ways to protect your online privacy while using Facebook and Twitter.

Basic web conversion strategies you need to use

Making sure your website is easy to use is crucial to attract prospects and convince them to buy your products or services. Here are five tips that improve user experience, site trustworthiness, and conversion rates.
1. Optimize your website for mobile devices
More people are now surfing the web via smartphones and tablets.

Social media guidelines to stay HIPAA-compliant

Healthcare providers that use social media platforms like Facebook and Twitter can interact with their patients, advertise new services, and communicate urgent announcements. Even though there’s immense potential for social media to improve healthcare, it can also expose patient-specific information when used irresponsibly.

COVID-19 and the cloud: Staying connected while apart

Families and communities all over the world have been told to shelter in place. However, despite social distancing measures, people are still able to connect to one another, thanks to the cloud.
Cloud computing helps buoy economies
For many people, being forced to stay at home means being unable to earn money or spend money on in-person services and activities that form dense congregations, such as watching movies or attending concerts.

What goes into a business continuity plan?

Power outages, disasters, and other disruptions are inevitable. Thousands of businesses around the globe are affected by them every year, with lost profits ranging into the millions, if not billions. So how can your business protect itself and stay open when the unexpected strikes? Here is a standard business continuity plan (BCP) your company can rely on.

Web conversion done right in 5 steps

Every marketing channel has best practices. For websites, it comes down to being user-friendly. Without this, even a terrific-looking website may discourage visitors from signing up for a free e-book or consultation. Be sure your website follows these 5 rules that make it easier to attract visitors and convert them.