Having an effective business continuity plan (BCP) can be the difference between surviving a crisis and facing irreversible consequences. But many business owners inadvertently commit errors when developing their BCP, which can jeopardize their business.
Costly business continuity plan mistakes to steer clear of
Connecting with your audience: Video as a brand building tool
Video marketing revolves around the promotion of a brand and its services or products through the use of video content. Its goal is to drive sales, foster social network engagement, augment website traffic, accumulate email signups, and elevate customer service standards.
Staying afloat: The importance of a business continuity plan for SMBs
As a small- or medium-sized business (SMB) owner, you understand how challenging it can be to keep your company afloat. While you may have a solid business plan, unexpected events such as natural disasters or cybersecurity threats can disrupt your operations.
Disaster recovery plan: Key steps to protect your business
As a business owner, you know that data security is paramount. It’s therefore essential to ensure you have taken all necessary steps to protect yourself against potential data loss events, such as data breaches and natural disasters. In this essential guide, we will outline the key steps you should take in creating a disaster recovery plan (DRP). Following these can save your business from an incredibly costly catastrophe.
How new technology can boost your business efficiency
Many businesses today rely on new technology to enhance productivity, facilitate efficient communication with clients, and ensure steady growth. At the same time, customers and employees alike expect technology to fulfill their day-to-day requirements.
Get your eCommerce business ready for the holiday rush
With so many eCommerce businesses out there, it’s important that your brand makes a good impression and offers a smooth, enjoyable shopping experience. Here are some ways you can make sure you attract customers to your site and that they have the best possible online shopping experience this holiday season.
What to consider when selecting an MSP
The business IT landscape keeps evolving rapidly. This can make it difficult for business owners to keep up with the latest trends and changes, let alone manage their own IT systems. Fortunately, they can outsource their IT needs to a managed IT services provider (MSP).
What is an MSP?
An MSP is a company that offers comprehensive IT support and management for businesses.
Be prepared for disasters: Business continuity planning for SMBs
Disasters can happen to anyone, and when they do, it can be difficult for small- or medium-sized businesses (SMB) to get back on their feet. Your business could be at risk if you’re not prepared for a natural disaster or an unexpected emergency. Here are a few tips to help keep your business afloat during tough times.
Choosing the right Microsoft 365 plan for your business
Choosing the right Microsoft 365 plan for your business can be daunting due to the various benefits and limitations of each subscription. In this article, we'll help you compare the prices and features of these plans to help you decide which one works best for you.
Maximize your efficiency with these Outlook tips
Millions of businesses worldwide use Microsoft Outlook, preferring the free web-based email and calendar service over its many competitors. Outlook also offers tasks and contacts management capabilities, among other nifty features that will help you work smarter and boost your efficiency.